WHY ARE WE DIFFERENT?
We have worked on both sides of Industry both in house and as an agency so we understand better the needs and resource allocation that companies face and understand the best way that physical products and specialised services should be marketed.
We have developed our own concept - The Digital Road Map which is published after assessing your current online presence taking into account your market place and customers. As part of the plan, we produce a detailed Profit and Loss account showing expected sales and costs that relates to all the online marketing activity. The final part of the plan outlines resources needed and the timescales for implementing the plan.
We have a very focused approach and deliberately have fewer clients than other online marketing consultancies so that we can give the right amount of time to implement the fundamental and advanced tasks that bring greater online success.
Getting superior returns on marketing spend is one of our prime aims when working with a client. There is established benchmark ROI's for each marketing channel and we use this to assess where you currently stand.
We also like to assess how you are using particular online marketing channels as in most instances quick improvements can be made to increase sales or reduce costs.
There is one other great factor that is often overlooked – the need to ensure that your online sales are not dependant on one particular online marketing channel.